Aldemar 'guests share the following features:

Socio-economic origin

Mostly medium or upper class levels

Geographic distribution

The majority of Aldemar guests primarily come from Germany, Belgium, Italy, Great Britain, France, Russia, Austria and Switzerland, the financially robust Eastern European countries, such as Poland and the Czech Republic, as well as from Israel. At a lesser degree, some guests come from the Arabians states (United Arab Emirates and the Gulf States), as well as from the US and Canada. The Greek presence is particularly dynamic and growing at Aldemar ' establishments.

In relation to the tourist industry

	Clientele supplied through co-operation with leading international Tour Operators TUI group (TUI Germany, TUI Austria, TUI Suisse, TUI Polska, TTG of Austria, etc) Thomas Cook group (Terramar, Neckermann of Germany, Austria, Belgium, Kreutzer, etc) LTU group (JAHN REISEN, ITS, TJAEREBORG) Alpi Tour of Italy Columbus of Italy FIRST CHOICE of Great Britain JMC of Great Britain Airtours of Great Britain Amathus UK Kuoni of Switzerland Hotelplan of Switzerland Argo Cosmos Cyplon Holidays Erna Low Libra Holidays My Travel Manos Olympic Prestige Holidays Thomas Cook Fram, Nouvelles Frontieres, Jet tours Jetair of Belgium Luxair of Luxemburg Jossi-Unital of Israel Arkia & Aviation Links of Israel
	Corporate Guests (from both the domestic and international markets) for Conferences, Seminars, Meetings, Incentive trips and Events.
	Independent Travellers (foreign and domestic) guests with direct reservations through hotels through the company's Head Office through the Internet
	Clientele supplied through co-operation with Greek Travel Agencies Travel Plan Tui Hellas Balakakis Manessis Travel Heronia Travel C&C International Zita Congress Triaena Tours  Horizon Travel

In relation to the tourist industry

	Traditional Holidays Tourism
	Corporate Tourism
	Health Tourism (Thalasso Spa)

Return rates

The company's top-level services and its presence in both foreign and domestic markets, has established a loyal clientele of ‘repeaters’. The company's goal is to retain and promote this type of clientele through

	the application of a customer-relations development and management programme and, primarily
	through the development of a guest-loyalty programme to consolidate the company's comprehensive policy toward its loyal guests through special offers

Prioritising quality as the company's basic principle, customer approach and product promotion mechanisms are designed to follow up with new trends in the tourist industry, traditional markets and the emergence of new ones, systematic presence on the Internet and the press and, generally, the development of a comprehensive communication policy programme.